Organisation Culture
Corporates have responsibility not only towards their
employees, investors, customers, suppliers, local community,
government, media...but have a footprint on a larger
canvas of local, national and global environment, climate,
energy, water and other natural resources canvas.
Corporates are engaged in voluntary / mandatory dialogue
in some or the other form with the first set of stakeholders
mentioned above, and this is important to their organisational
sustainability.
But when we look at sustainability from the holistic
perspective, which means the larger world - the environment
& natural resources, its important that corporates
are sensitive towards natural resources at every step
in every business process. And this is possible only
if every single individual in the organisation is responsible,
sensitive and positive towards the larger environment.
The stand CSRidentity.com is taking, is that we are
born as humans and are fotunate to have the ability
to take informed decisions, and we must take care of
our reputation not just as corporates, but as humans.
And this again calls for responsible individuals across
board, which is the characteristic of a organisation
with culture, which, integrated, becomes organisation
culture in a holistic way.
CSRidentity.com believes that the responsiblity of
the Human Resources Department is not just sharing with
the people within, including the new recruits, about
the organisation culture in a classic what we are, and
what we stand for presentations, or a top down approach,
but just a flat approach which runs through the entire
organistion, with the same degree of conscience.
CSRidentity.com is analysing root
issues of Global Fortune 500 companies.
Here is how Walmart looks at culture.
(Note : Associates = employees)
Open Door
Walmart management believes open communication is critical
to understanding and meeting the needs of their associates
& customers.
Sundown Rule
Observing the Sundown Rule means the company does its
best to answer requests by the close of business on
the day it receives them. Whether it's a request from
a store across the country or a call from down the hall,
the company does its very best to give each other and
its customers same-day service.
Grass Roots Process
Sam Walton’s philosophy lives even today in Walmart’s
Grass Roots Process
3 Basic Beliefs & Values
Since Sam Walton opened Walmart in 1962, the organisation
culture has rested on three basic beliefs. The company
livese out these beliefs each day in our interactions
with its customers and each other.
10-Foot Rule
The 10-foot Rule is Walmart's secret to customer service.
During his many store visits, Sam Walton encouraged
associates (employees) to take this pledge with him:
"I promise that whenever I come within 10 feet
of a customer, I will look him in the eye, greet him,
and ask if I can help him."
Servant Leadership
Sam Walton believed that effective leaders do not lead
from behind their desks. "It's more important than
ever that the company develops leaders who are servants,
who listen to their partners – their associates – in
a way that creates wonderful morale to help the whole
team accomplish an overall goal,” Sam said.
Teamwork
Sam Walton believed in the power of teamwork. As stores
grow and the pace of modern life quickens, that philosophy
of teamwork has only become more important over the
years.
Walmart Cheer
Don't be surprised if you hear Walmart associates shouting
this enthusiastically at any Walmart store. It's their
cheer, and while it might not sound serious, the company
takes it seriously.
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