Founder
knows one person can never do all the things
all the time even in her or his locality
because challenges may die but new challenges
take birth. If no one can do all the things
all the time in their locality, then doing
it in any
country or continent or world or universe
is not possible.
So founder has decided to promote people
and organisations in different countries.
And when he leaves this world (expires)
someone should take over. Maynot be CSRidentity.com
but promoting others who do work in any
form.
He will use his learning in life (whether
it is his post graduation MBA or advertising,
PR, social PR and Identity work experience
or sharing NGOs in India since 1999 or how
even so called middle class people have
ego attitute that is unbelievable) to promote
social organisations and of course corporates
which gives livlihood to billions of people
in the world as employees, supply chain,
wholesale agents, retailers .... in different
countries in this world.
Rose is considered as "Symbol of love".
Roses are brands which win nose, heart and
mind. .
From about 230000 types of flowers on earth,
millions of people remember rose which is
35 million years old & is masterpiece
of all flowers.
Love
rose flower but remember that even a rose
tree has leaves and thorns.
The leaves are social issues which will
live till there are humans in every country.
Dont neglect the social issues. They are
part of a life tree.
Rose tree has thorns.
In Botanical terms, they are not thorns
but prickles whose purpose is to protect
plants from would be predators.
Each country must take care of its people's
social issues (leaves), protect itself from
enemies (predators) and these enemies can
be internal or external.
Outside
world sees only rose flower
If you see Rose Awards, they share roses
and not rose trees and even if they share
trees, the focus is on roses.
People see what is presented to them. That's
brand image.
Rose brand image is never thorns. It is
flower.
Nobody will make thorns or prickles as celebrities.
But we know prickles (villains) are celebrities
like Pran or Amjad Khan in Hindi Films.
So people believe in image and not completeness.
CSRidentity.com is for the people, so we
will brand good things.
But founder is a social entrepreneur. So
social, health & climate issues, which
people neglect must be shared.
That is what we will do. |
